28 Mar '14, 5pm

Can a single emjoi help save animals from cruelty?

Emjois—those tiny Japanese pictographs that function as word replacements in electronic messages—have become the most expedient way to express a thought or emotion through texting or Twitter . Now you can deploy them to save animals from cruelty, whether from factory farming , animal testing , or neglect. A new campaign from People for the Ethical Treatment of Animals , dubbed “Cruelty Beyond Words” is encouraging critter lovers to use their texting skills as tools for change. By texting a single heart emoji (or the word “HEART” on Android phones) to 7822, you’ll be signed up to receive the most urgent actions that animals in crisis need you to take, right on your phone.

Full article: http://www.ecouterre.com/can-one-emjoi-save-animals-from-...

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How can one emoji help save animals from cruelty?

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