24 Dec '13, 7am

SeaWorld Plays Defense in New Ad Campaign #blackfish

SeaWorld is having a rough year. Following the release of the eye-opening documentary, “Blackfish,” the marine park has been struggling to keep up appearances. They’ve received plenty of backlash on social media, there was a huge effort to have them removed from the Macy’s Thanksgiving Day Parade, musicians are demanding their music be pulled from their animal performances and are cancelling appearances at the park’s concerts, and recently an entire elementary school’s field trip was cancelled, all in response to the way the animals are captured and treated at the “abusement park.” Now, SeaWorld is trying to save face by releasing an open letter that claims their innocence and that their staff are actually “true animal advocates.”

Full article: http://www.ecorazzi.com/2013/12/23/seaworld-plays-defense...

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