25 Nov '11, 10pm

11 retailers accused of misrepresenting fur fashions as “faux” since they actually contain raccoon, coyote, etc.

“There is an epidemic of false advertising in the fur industry,” says Jonathan R. Lovvorn, the Humane Society’s senior vice president and chief counsel for animal protection litigation. “Consumers have a right to know what they’re buying, but many major retailers just don’t seem to care if consumers are deceived, even though real fur is something many consumers are determined to avoid.” The problem occurs most frequently with garments originating in China , he adds, where synthetic furs are more expensive than the genuine article.

Full article: http://www.ecouterre.com/watch-out-for-faux-fur-claims-th...

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