24 May '13, 4pm

Encircled: The Chrysalis Cardi #DesignersandBrands #Fashion

Encircled: The Chrysalis Cardi #DesignersandBrands #Fashion

As I wrote a few weeks ago, when I reported on Eco Fashion Week , modular, repurposed and versatile fashion trends are transforming the industry as consumers seek minimalist solutions to overconsumption. A greater number of designers are integrating customized, interchangeable and transseasonal pieces into their collections to provide high quality, multi-use styles that are designed to last and subsequently, a greater number of fashionistas are buying into these beautiful brands. In fact, when Soomer surveyed her customers to uncover why they purchased the Chrysalis Cardi, she was surprised to discover that they bought it because of its high quality and functional style, not because it was ethical and eco-conscious. Soomer said, “Our mission is to change that around, to help women learn that ethical and sustainable fashion is beautiful.” Whatever the reason for their purch...

Full article: http://feelgoodstyle.com/2013/05/24/encircled-the-chrysal...

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Isabellakuan: Swinging with style | Fashion party

Isabellakuan: Swinging with style | Fashion party

isabellakuan.com 30 May '13, 10am

First of all, I personally think that the red jumpsuit is awesome possum! The colour of red just makes everyone pop with s...