20 Aug '11, 7pm
Brooks Brothers Goes Back to School With U.S.-Made Collegiate Neckties
is as preppy as you can get. But the air around that bastion of garbadine trousers and cable-knit sweater-vests is about to get a whole lot more rarified—15 times more, in fact—with its new line of alma-mater-touting neckties. Part of the “Collegiate Collection” launching today, the woven silk ties have one home advantage: They’re stitched in the company’s Long Island City factory in New York. Featuring logos and insignias from 15 schools, including Columbia University , Princeton University , New York University , and the University of Notre Dame , the initial rollout will retail for $79.50 apiece.