28 Oct '12, 2pm

answering @AmyHale_uk -energy rebound-Spending saving of reduced bill consuming energy #Emerge12

Now that you’ve installed efficient light bulbs in your house, do you think: “Guess I’ll leave my lights on all night. What the heck – it won’t cost me any extra.” Probably not. But some extreme critics of energy efficiency would have us believe this is the end result of appliance standards and energy savings technology – that we simply consume more energy when it becomes cheaper, negating the benefits . This is called the ‘rebound effect’ and while it is a real phenomenon, it is quite small, according to a new white paper by the American Council for an Energy-Efficient Economy. Claims that we use as much as we save – known as backfire – do not hold up to scrutiny; but there does appear to be about a 20 percent rebound, according to the paper. How bad is this? Should you still bother with those more expensive LED light bulbs? “Overall, even if total rebound is about 20 per...

Full article: http://www.renewableenergyworld.com/rea/blog/post/2012/08...

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BAD campaign!

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