30 Jun '14, 9am

Question of the Week: can you promote wind to the people?: Following from Global Wind Day, organised by the Gl...

Question of the Week: can you promote wind to the people?: Following from Global Wind Day, organised by the Gl...

We spoke to Greenpeace chief scientist Dr Doug Parr, Vestas chief marketing officer Morten Albaek; Richard Bowen, consultant and Pendragon PR and account manager at PR firm EML Wildfire, Mona Ghobadi about what needs to be done. Question: What should the wind industry be doing to counter the anti-wind lobby? Morten Albaek, chief marketing officer, Vestas Let's be clear about the challenge: In key markets, the wind industry is being attacked by media-savvy and politically influential adversaries who often display a brazen disregard for factual information. Increasingly well-organized anti-wind activists pursue a strategy that seems designed to inflame the debate and distort the public perception of wind power. And let's also be clear in looking at ourselves as an industry. To the extent we're losing the battle, we have only ourselves to blame. Neither we as an industry nor ...

Full article: http://www.windpowermonthly.com/article/1301016/question-...

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