22 Apr '13, 10am

To Do Before Next #EarthDay: Rethink the language of #sustainability

To Do Before Next #EarthDay: Rethink the language of #sustainability

Rethink the language of sustainability . I have always found the Brundtland definition of sustainable development – to meet the needs of the present generation without compromising the ability of future generations to meet their own needs – to be elegant in its simplicity. It has served us well for many years, but does it convey the sense of urgency we badly need to instil if we are to overcome the challenges we now face? Take one example: greenhouse gas emissions. At current rates, how many more Earth Days will pass before we have spewed enough CO2 into the atmosphere to virtually guarantee that we exceed the all-important 2°C temperature rise that 159 countries have agreed we must not breach? Fewer than twenty . This is no longer about future generations; it’s about us. And it is incumbent upon everyone working in the sustainability space to make the world see this. Chan...

Full article: http://www.sustainability.com/blog/3-things-to-do-before-...

Tweets

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CFDA

CFDA

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